In 2021, the skincare market was valued at over $100 billion, and by 2028, it’s expected to reach over $145 billion, so if you’re thinking of selling lotions, creams, and serums, now is a good time to get started! However, before you create an online store for your skincare brand, you’re going to have to figure out which ecommerce application is right for your business. There are lots of awesome platforms to choose from, including BigCommerce, Wix, Squarespace, and Shopify. Shopify is an extremely popular ecommerce platform, and as of 2022, it’s being used by 1.75 million businesses all around the world. Not surprisingly, it’s a fantastic choice for a variety of industries, including skincare companies. In fact, there are a number of Shopify themes made just for selling cosmetics and grooming products, so we’ve chosen a few of our favorites to share with you.
These Shopify templates are made for selling skincare, and there are lots of awesome options for companies that specialize in organic, natural, cruelty-free, and sustainable products. Plus, these themes have loads of useful, such as drag and drop page builders, free high resolution stock images, mobile first designs, speed and conversion optimization, and more. The best part is that there are even a few free options for you to choose from, which — combined with Shopify’s free trial — means you can try this ecommerce application risk-free!
Glow — Stiletto
This luxurious OS 2.0 Shopify theme is made for selling organic skincare products like face mists, face oils, hand creams, cleansing emulsions, body butters, hyaluronic moisture creams, cleansing gels, face masks, eye serums, hand creams, body scrubs, face elixirs, hydrating lotions, and more. Stiletto — Organic features a countdown timer, an age verifier, EU translations for Spanish, English, French, Italian, and German, a store locator, an event calendar, conversion optimization, built-in app functionality, dynamic product pages, pre-order support, product tabs and options, sections for usage, ingredients, shipping, and delivery information, infinite scrolling, and more.
Shapes — Muted
If you need to create an ecommerce site to sell environmentally-friendly and ethically made skincare, then you have to see Shapes — Muted. In addition to a minimalist design, this Shopify template offers color swatches, built-in style blocks for adding stickers, shapes, dividers, and patterns to sections, industry icons, comparison tables, quick buy, an FAQ page, a slide-out cart, a mega menu, and more.
Be Yours — Beauty
Be Yours — Beauty is perfect for online shops that specialize in selling clean, cruelty-free, and sustainable lotions, day creams, tinted moisturizers, night creams, calming serums, toners, sun and glow drops, and skincare for kids. This Shopify theme includes multi-language support, quick view, a store locator, a timer, swatches, product sales points, multiple product, collection, and landing page templates, OS 2.0 functionality, support for one-product stores, quick setup, gift wrapping support, blogs, a customizable contact form, trust badges, press coverage, in-menu promotions, breadcrumbs, a sticky header, and more.
Bullet — Default
This minimal Shopify template is designed for selling vegan skincare items like serums, anti-pollution mists, and anti-aging creams, and it has speed optimization, a drag and drop page builder, visual storytelling, support for in-person selling, cart notes, a contact form, product badges, support for showcasing recommended products, lookbooks, free high resolution photos, image rollover effects, a back to top button, and more.
Spark — Clean
If you want to build an online skincare and cosmetics shop, then you have to see Spark — Clean. This mobile first Shopify theme is perfect for dropshippers, first-time merchants, and direct-to-consumer brands, and it features language and currency selectors, streamlined navigation, flexible blocks for products, images, quotes, and videos, support for visual brand storytelling, promo tiles, banners, and popups, support for high volume stores, trust and product badges, image zoom, product video support, a slideshow, product sorting and filtering, collection page navigation, and more.
Yuva — Elegant
Yuva — Elegant is made for ecommerce websites dedicated to selling cruelty-free serums, sunscreen sprays, moisturizers, elixirs, night gels, and skin creams, and it has a countdown sale banner, support for flash sales, in-menu promotions, pre-order support, a responsive design, a slider, support for showcasing recommended and recently viewed products, multi-level menus, drag and drop blocks and sections for creating custom pages, support for stores that process large numbers of transactions, a sticky cart, support for in-store pickups, tabs, free theme updates, and more.
Sephoria Bio–Cosmetics Health–Beauty Shopify 2.0 Responsive Store
This 2.0 Shopify template is ideal for online skincare stores, and it includes SEO-friendly code, RTL language support, one click installation, support for multiple languages, 20+ sections, speed optimization, a color changer, Google Fonts, a sticky menu, a page builder, Ajax quick view, a blog system, Ajax product filters, a custom CMS banners, product zoom, lazy loading, an Ajax wishlist feature, support for product comments, a popup newsletter subscription form, a font changes, advanced search, a horizontal mega menu, four product pages to choose from, a retina ready design, and more.
Mojave — Inner
This conversion-optimized Shopify theme offers advanced customization, powerful filters, large imagery, minimalistic fonts, a contemporary design, support for physical stores, popups, banners, cross-selling support, production options, enhanced search, a non-expiring licensing for one store, and more.
Pipeline — Bright
If you want to build an online store for a luxurious skincare brand, you need to check out Pipeline — Bright. This feature rich Shopify template includes subcollections and filters, drag and drop sections on every page, templates for team, about, and contact pages, in-person selling support, cart notes, a customizable contact form, galleries, video support, a mega menu, a free trial, and more.
This free Shopify theme is perfect for selling cosmetics, grooming products, and skincare for men, and it features sections for sharing special certifications, testimonials, quality information, and ingredients, advanced customization options, editorial content, photo galleries, free high resolution images, and more.
Palo Alto — Stanford
Palo Alto — Stanford is made especially for selling organic, natural, cruelty-free, handmade perfumes, hand creams, essential oils, retinol balms, soaps, lotions, face masks, scrubs, cleansers, and moisturizers, and it comes with out of stock notifications, product upselling support, multiple popups, sections for contact, FAQ, about, product, and collect pages, speed and mobile optimization, in-menu promotions, quick view, banners, badges, a slideshow, and more.
Athens — Pharm
This mobile-first Shopify theme is perfect for drugstores that sell medicated skincare products and toiletries, and it offers support for large product inventories, 14 custom sections, conversion and speed optimization, dropshipping support, a slide-out cart, free stock images, video support, free theme updates, a free trial, and more.
Stockholm — Beauty
If you want to build an ecommerce site to sell body oils, lotions, creams, masks, essential oils, and serums, then you have to see this clean Shopify template. Stockholm — Beauty features a scroll-to-top button, easy setup and configuration, a flyout cart, OS 2.0 functionality, a content-led blog design, in-person selling support, image rollover effects, product sorting and filtering, cross-browser compatibility, and more.
This free Shopify theme is made especially for selling clean and natural skincare and cosmetics, and it has sections for comprehensive product descriptions, videos, and testimonials, flexible design and customization settings, a fresh color palette, cross-selling support, promo banners, lookbooks, and more.
Zest — Cosmo
Zest — Cosmo is the perfect Shopify theme for selling natural and organic skin and body care products, and it comes with a sticky header, mobile-focused and conversion-optimized sections, a flexible mega menu, quick add to cart, advanced filter and search, smart variant view, a contact form promotional popups and banners, image hotspot support, image zoom, infinite scrolling, breadcrumbs, and more.
Beyond — Organic
This responsive and clean Shopify template is designed for organic, botanical skincare stores, and it has lots of great features, such as a story-driven design, a user-friendly drag and drop page builder, blocks for images, products, videos, and quotes, press coverage, optimization for longer-form text sections, promo tiles, animations, and more.